Aeronet

Scaling Marketing Efforts with HubSpot

Transportation 100 - 199 employees

Marketing Hub | Service Hub

Client Overview

Since 1982, Aeronet has been a family-owned company dedicated to providing the very best in global logistics solutions and freight services. With associates and partners connected to every major airport and seaport throughout the world, Aeronet is fully capable to handle your cargo and Make It Happen One Shipment at a Time®.

Challenge

Aeronet wanted to scale its marketing efforts and automate key workflows to increase touchpoints with its customers. They also needed better tools for campaign management and scheduling meetings to optimize their sales process.

Specific Issues

Setup for start integrating Sales and Marketing

Solution

On The Fuze worked with Aeronet to implement a tailored HubSpot solution, focusing on automating their marketing workflows and improving campaign management.

Implementation Steps

Automated key workflows to increase customer engagement and improve marketing outreach.
Set up campaign management tools to organize and execute marketing campaigns effectively.
Integrated a meetings scheduler to streamline their sales process and improve customer interactions.

Tools Used

Marketing Hub: For managing marketing campaigns and automating workflows.
Sales Hub: To assist with meeting scheduling and sales automation.

Conclusion

By implementing HubSpot Sales and Marketing Hubs, Aeronet has been able to scale its marketing efforts, increase engagement with customers, and improve overall efficiency in both sales and marketing operations.

Comprehensive HubSpot Onboarding Experience

"Luis Garcia did a real nice job getting me onboarded with HubSpot (Sales Hub and Marketing Hub platforms). The entire process, from initial discovery to handoff, took just over a month. I met weekly with Luis to go over the various items he and his team were working on. But during the week, we were in constant communication as I ran through my list of action items. I'm not able to claim to be a HubSpot expert (that will still take some time), but I feel like Luis and the On The Fuze team set us up with a solid foundation on which to be successful in our new sales/CRM and marketing processes, and to also gain a deeper understanding of HubSpot's capabilities."