Client Work

Building and simplifying a client’s two-part Referral Process in HubSpot!

Written by On The Fuze | Jan 12, 2024 6:40:53 AM

 

Solution

Our HubSpot Specialists separated the process into two parts!

Process 1: Captures the person’s information and organizes it in HubSpot

Process 2: The 2nd process passes the information to the sales team

Looks tricky, let’s jump in!

 

Process 1

A unique form was created for each Referral Partner. When filled in, a Workflow is triggered and creates a deal associated with the Referral Partner.

Then a contact is created with the referrals data, associating it with the Custom Property ‘Referred By’ for tracking.

 

Deal View


 

Process 2

Every deal created has a list of properties that must be manually filled.

Once all properties are filled-in, an email with referral details will be automatically sent to the appropriate company to get in touch!